Репрезентация женского тела в современной йоге: теоретический и методологический подходы
Для цитирования
Ковалева Е., Спирина М. О. Репрезентация женского тела в современной йоге: теоретический и методологический подходы // Интеракция. Интервью. Интерпретация. 2015. Том 7. № 9. С. 16-29.
Аннотация
Эта статья направлена на создание интегративного методологического подхода для анализа визуальной репрезентации женского тела как социального и культурного феномена в современной йоге через теоретические подходы символического интеракционизма и структурализма. Расширенный методологический инструментарий разрабатывался на основе коммерческого реализма Гоффмана в сочетании с телом и технологиями самого Фуко. Критический подход к зрительной социосемиотике Кресса и Р. Ван Леувена также были привлечены к разработке интегративной методологической схемы. Инструмент был протестирован на визуальной репрезентации женского тела с сайтов популярных школ йоги в Москве. Авторы делают вывод, что разработанный методический подход может быть успешно применен для визуального анализа различных направлений женской физической деятельности, таких как йога, фитнес и силовые тренировки.
Ключевые слова:
женское тело, гендерные представления, визуальный анализ, гендерный дисплей, технологии самообразования, современная йога
Литература
Bordo S. Unbearable Weight: Feminism, Western Culture, and the Body. Berkeley: University of California Press, 1995.
Brickell C. Through the (New) Looking Glass. Gendered Bodies, Fashion and Resistance in Postwar New Zealand // Journal of Consumer Culture. 2002. № 2 (2). P. 241–269.
Chapman G. Making Weight: Lightweight Rowing, Technologies of Power, and Technologies of the Self // Sociology of Sport Journal. 1997. № 14 (3). P. 205–223.
Choi Y., Leshner G., Choi J. Third-Person Effects of Idealized Body Image in Magazine Advertisements // American Behavioral Scientist. 2008. № 52 (2). P. 147–164.
DeFrancisco V. P., Palczewski C. H. Gender in Communication: A Critical Introduction. SAGE Publications, 2013.
Douglas M. Purity and Danger. London: Routledge, 1984.
Eliade М. Yoga: svoboda i bessmertie. М.: Akademicheskiy Proekt, 2014.
Foucault M. Discipline and Punish. New York: Vintage, 1979.
Foucault M. The History of Sexuality. Vol. 2: The Use of Pleasure. London: Penguin Books, 1985.
Foucault M. The History of Sexuality. Vol. 3: The Care of the Self. London: Penguin Books, 1986.
Foucault M. Technologies of the Self // Technologies of the Self: A Seminar with Michel Foucault / Ed. by. L. H. Martin, H. Gutman, P. H. Hutton. Amherst, MA: University of Massachusetts Press, 1988.
Freedman F. B. Yoga for Pregnancy, Birth, and Beyond. DK, 2004.
Fullerton J., Kendrick A. Portrayal of Men and Women in U. S. Spanish-Language Television Commercials // Journalism & Mass Communication Quarterly. 2000. № 77 (1). P. 128–142.
Goffman E. Symbols of Class Status // British Journal of Sociology. 1951. № 2 (4). P. 294–304.
Goffman E. The Presentation of Self in Everyday Life. New York: Doubleday Anchor, 1959.
Goffman E. Behavior in Public Places: Notes on the Social Organization of Gatherings. Glencoe: The Free Press, 1963.
Goffman E. Gender Advertisements. New York: Harper & Row, 1987.
Golman E. A. Zhenskaya telesnost: teoreticheskie podhodyi i perspektivyi sotsiologicheskogo issledovaniya. PhD dissertation. Higher School of Economics, Moscow, 2015.
Johns D. P., Johns J. S. Surveillance, Subjectivism and Technologies of Power: an Analysis of the Discursive Practice of High-Performance Sport // International Review for the Sociology of Sport. 2000. № 35
(2). P. 219–234.
Khalsa S. Yoga for Women. DK, 2007.
Kress G. R., van Leeuwen T. Reading Images: The Grammar of Visual Design. London: Routledge, 1996.
Mauss M. Techniques of the Body // Economy and Society. 1973. № 2 (1). P. 70–88.
Markula P. The Technologies of the Self: Sport, Feminism, and Foucault // Sociology of Sport Journal. 2003. № 20. P. 87–107.
Markula P. «Tuning into One’s Self»: Foucault’s Technologies of the Self and Mindful Fitness // Sociology of Sport Journal. 2004. № 21. P. 302–321.
Morgan K. P. Women and the Knife: Cosmetic Surgery and the Colonization of Women’s Bodies // Hypathia. 1991. № 6 (3). P. 25–53.
New Study Finds More Than 20 Million Yogis in U.S. // Yoga Journal. 2012. URL: http://www.yogajournal.
com/uncategorized/new-study-finds‑20-million-yogis-u-s/ (accessed: 29.11.2014).
Lea J. Liberation or Limitation? Understanding Iyengar Yoga as a Practice of the Self // Body and Society. 2009. № 15. P. 71–92.
Rail G., Harvey J. Body at Work: Michel Foucault and the Sociology of Sport // Sociology of Sport Journal. 1995. № 12. P. 164–179.
Sat Nam Yoga Club URL: http://www.satnam.ru/ (accessed: 29.12.2014).
Singleton M. Yoga Body: The Origins of Modern Posture Practice. New York: Oxford University Press, 2010.
Sparrowe L. The Woman’s Book of Yoga and Health: A Lifelong Guide to Wellness. Shambhala Publication, Inc. 2002.
Vanke A. Muzhskaya seksualnost v diskurse zhurnala Men’s Health // Zdorove i intimnaya zhizn: sotsiologicheskie podhodyi / Ed. by E. Zdravomyislova and A. Tyomkina. SPb: Izdatelstvo Evropeyskogo Universiteta v Sankt-Peterburge, 2011. P. 178–209.
Wascul D., Vannini P. Introduction: Body in Symbolic Interaction // Body / Embodyment. Symbolic Interaction and the Sociology of the Body / Ed. by D. Wascul, P. Vannini. Burlington, VT: Ashgate. 2006.
Well Woman Yoga Training. Welcome to Birthlight. URL: http://www.birthlight.com/training/wellwoman-yoga-training (accessed: 29.12.2014).
Wesely J. K. Negotiating Gender: Bodybuilding and the Natural/Unnatural Continuum // Sociology of Sport Journal. 2001. № 18. P. 162–180.
Wolska M. Gender Stereotypes in Mass Media. Case Study: Analysis of the Gender Stereotyping Phenomenon in TV Commercials. 2011. URL: http://krytyka.org/gender-stereotypes-in-mass-media-casestudy-analysis-of-the-gender-stereotyping-phenomenon-in-tv-commercials/ (accessed: 29.12.2014).
Brickell C. Through the (New) Looking Glass. Gendered Bodies, Fashion and Resistance in Postwar New Zealand // Journal of Consumer Culture. 2002. № 2 (2). P. 241–269.
Chapman G. Making Weight: Lightweight Rowing, Technologies of Power, and Technologies of the Self // Sociology of Sport Journal. 1997. № 14 (3). P. 205–223.
Choi Y., Leshner G., Choi J. Third-Person Effects of Idealized Body Image in Magazine Advertisements // American Behavioral Scientist. 2008. № 52 (2). P. 147–164.
DeFrancisco V. P., Palczewski C. H. Gender in Communication: A Critical Introduction. SAGE Publications, 2013.
Douglas M. Purity and Danger. London: Routledge, 1984.
Eliade М. Yoga: svoboda i bessmertie. М.: Akademicheskiy Proekt, 2014.
Foucault M. Discipline and Punish. New York: Vintage, 1979.
Foucault M. The History of Sexuality. Vol. 2: The Use of Pleasure. London: Penguin Books, 1985.
Foucault M. The History of Sexuality. Vol. 3: The Care of the Self. London: Penguin Books, 1986.
Foucault M. Technologies of the Self // Technologies of the Self: A Seminar with Michel Foucault / Ed. by. L. H. Martin, H. Gutman, P. H. Hutton. Amherst, MA: University of Massachusetts Press, 1988.
Freedman F. B. Yoga for Pregnancy, Birth, and Beyond. DK, 2004.
Fullerton J., Kendrick A. Portrayal of Men and Women in U. S. Spanish-Language Television Commercials // Journalism & Mass Communication Quarterly. 2000. № 77 (1). P. 128–142.
Goffman E. Symbols of Class Status // British Journal of Sociology. 1951. № 2 (4). P. 294–304.
Goffman E. The Presentation of Self in Everyday Life. New York: Doubleday Anchor, 1959.
Goffman E. Behavior in Public Places: Notes on the Social Organization of Gatherings. Glencoe: The Free Press, 1963.
Goffman E. Gender Advertisements. New York: Harper & Row, 1987.
Golman E. A. Zhenskaya telesnost: teoreticheskie podhodyi i perspektivyi sotsiologicheskogo issledovaniya. PhD dissertation. Higher School of Economics, Moscow, 2015.
Johns D. P., Johns J. S. Surveillance, Subjectivism and Technologies of Power: an Analysis of the Discursive Practice of High-Performance Sport // International Review for the Sociology of Sport. 2000. № 35
(2). P. 219–234.
Khalsa S. Yoga for Women. DK, 2007.
Kress G. R., van Leeuwen T. Reading Images: The Grammar of Visual Design. London: Routledge, 1996.
Mauss M. Techniques of the Body // Economy and Society. 1973. № 2 (1). P. 70–88.
Markula P. The Technologies of the Self: Sport, Feminism, and Foucault // Sociology of Sport Journal. 2003. № 20. P. 87–107.
Markula P. «Tuning into One’s Self»: Foucault’s Technologies of the Self and Mindful Fitness // Sociology of Sport Journal. 2004. № 21. P. 302–321.
Morgan K. P. Women and the Knife: Cosmetic Surgery and the Colonization of Women’s Bodies // Hypathia. 1991. № 6 (3). P. 25–53.
New Study Finds More Than 20 Million Yogis in U.S. // Yoga Journal. 2012. URL: http://www.yogajournal.
com/uncategorized/new-study-finds‑20-million-yogis-u-s/ (accessed: 29.11.2014).
Lea J. Liberation or Limitation? Understanding Iyengar Yoga as a Practice of the Self // Body and Society. 2009. № 15. P. 71–92.
Rail G., Harvey J. Body at Work: Michel Foucault and the Sociology of Sport // Sociology of Sport Journal. 1995. № 12. P. 164–179.
Sat Nam Yoga Club URL: http://www.satnam.ru/ (accessed: 29.12.2014).
Singleton M. Yoga Body: The Origins of Modern Posture Practice. New York: Oxford University Press, 2010.
Sparrowe L. The Woman’s Book of Yoga and Health: A Lifelong Guide to Wellness. Shambhala Publication, Inc. 2002.
Vanke A. Muzhskaya seksualnost v diskurse zhurnala Men’s Health // Zdorove i intimnaya zhizn: sotsiologicheskie podhodyi / Ed. by E. Zdravomyislova and A. Tyomkina. SPb: Izdatelstvo Evropeyskogo Universiteta v Sankt-Peterburge, 2011. P. 178–209.
Wascul D., Vannini P. Introduction: Body in Symbolic Interaction // Body / Embodyment. Symbolic Interaction and the Sociology of the Body / Ed. by D. Wascul, P. Vannini. Burlington, VT: Ashgate. 2006.
Well Woman Yoga Training. Welcome to Birthlight. URL: http://www.birthlight.com/training/wellwoman-yoga-training (accessed: 29.12.2014).
Wesely J. K. Negotiating Gender: Bodybuilding and the Natural/Unnatural Continuum // Sociology of Sport Journal. 2001. № 18. P. 162–180.
Wolska M. Gender Stereotypes in Mass Media. Case Study: Analysis of the Gender Stereotyping Phenomenon in TV Commercials. 2011. URL: http://krytyka.org/gender-stereotypes-in-mass-media-casestudy-analysis-of-the-gender-stereotyping-phenomenon-in-tv-commercials/ (accessed: 29.12.2014).
Форматы цитирования
Другие форматы цитирования:
APA
Ковалева, Е., & Спирина, М. О. (2015). Репрезентация женского тела в современной йоге: теоретический и методологический подходы. Интеракция. Интервью. Интерпретация, 7(9), 16-29. извлечено от https://www.inter-fnisc.ru/index.php/inter/article/view/4358
Выпуск
Раздел
Теоретические дискурсы и дискуссии
Издатель: Федеральное государственное бюджетное учреждение науки